What a real cash buyer is
A buyer with the funds to close without mortgage contingency. That certainty is the real value — no financing fall-through risk.
Red flags
Pressure to sign immediately, vague offer letters, large non-refundable deposits requested from you, or refusal to explain how the number was reached. A trustworthy buyer is transparent.
Why cash offers are below retail
A cash investor prices in condition, resale costs, holding costs, transaction expenses, risk and profit. That’s why the number is lower — and an honest buyer explains it.
When cash is the right call
Speed, certainty, and a clean exit. If those matter more than maximizing proceeds, a cash sale can be the smart move.